10 ways LinkedIn can get you and your business noticed

With over 433 million users worldwide, of which over 20m are in the UK, LinkedIn is Britain’s third biggest social network. While it is probably best known for being a useful recruitment website, these figures demonstrate that LinkedIn is definitely not just about finding your next job. The world’s only social network dedicated to professionals,…

LinkedIn and your business: avoiding legal pitfalls

With over 400 million members, LinkedIn has become one of the most popular social media websites in the world. If used properly, it can be a great tool to promote your business – provided you have anticipated the potential downsides. In this guest post, Stephen Jennings, an employment lawyer and partner at Tozers Solicitors LLP,…

Content marketing: how to create content that matters

Content marketing is one of the latest marketing trends and buzzwords. If you’re not familiar with the term, here’s a definition, according to The Content Marketing Institute (who should know about these things): “Content marketing is the marketing and business process for creating and distributing relevant and valuable content to attract, acquire, and engage a…