The digital marketing world is full of jargon, abbreviations and acronyms. Digital marketing people use the terms freely… but if they are not explained, they can leave clients feeling in the dark – or worse, using the wrong term and asking for the wrong thing. So here’s a short digital marketing glossary of some useful…
With over 400 million members, LinkedIn has become one of the most popular social media websites in the world. If used properly, it can be a great tool to promote your business – provided you have anticipated the potential downsides. In this guest post, Stephen Jennings, an employment lawyer and partner at Tozers Solicitors LLP,…
Social media can be a fantastic way to market your business. It’s certainly received a lot of hype from the marketing community, and now it is almost expected that a business has to include social media in its communications mix. While social media can be a fantastic marketing tool, I have seen businesses wander into…
